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GAP

GAP

Founded in 1969 by Donald G. Fisher and Doris F. Fisher. GAP is a clothing brand that derives its name from the word 'generation gap' between adults and children. The Fisher's were frustrated with the lack of fashionable styles and decent customer services. They decided to come up with their own brand of clothing. 'Levi's for Guys and Gals' and 'Fall into the Gap', were two of their early mottos. GAP has five primary brands: the namesake Gap, Banana Republic, Old Navy, Piperlime and Athleta. Gap, Inc. has approximately 150,000 employees and operates 3,465 stores worldwide. Gap, Inc. remains the largest specialty apparel retailer in the U.S.

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GAP

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